Trends are really mysterious thing which use to be change according to the modern requirements. But you cannot neglect by this statement that some stays for long years and some disappear as they enter in the field. No doubt 2017 have really changed food and beverages packing trends in a better way. After realizing the new and better opportunities and accepting new challenges, industries get advanced as per consumer need. As we know that every brand is trying to get update their quality standard according to consumer requirement and for this purpose they all raised their head towards advancement to get better results. In today’s market your product decoration will matter a lot and one major thing is to pack those items in safe and secure box.
Here we now discuss some important packing trends of 2017 and these trends are rising quickly and believed that it would be more beneficial for the investors to fulfill the exact need for consumers. Consumer requirement is the basic point to get success and achievement in your targeted market. Without this effort, you may not be able to compete the market trend.
Easy to Carry Food and Beverage Products
If we talk about food and drink industries we can definitely see a lot of changing they have adopted in packing trends. Modern consumer prefers those products which can be easily move with them. A lot more here are few things which will relate to this and these are very important factors while packing the food items.
Freshness of Product
As we all know that food and beverages items are perishable items at some extent and they have to be safe from pests, humidity and light.
Protection of Product
If you really want to sell your product in the market then you should have to take some precautionary steps to keep safe your products from damage. It needs to be packed like easy to carry and always remember to load as possible boxes so it doesn’t take up undue amount of space in the truck.
It will depend on you that whom to sell your product, whether it needs to fit into a store display or not? Make sure it will not gather a lot space that it will hardly to adjust on the shelves in stores or refrigerators.
Simple, Bold and Clear
Modern consumers didn’t have enough time to read each and every detail about the products. They just prefer to read brand name and some of its ingredients. Simple design is more effective in a busy market. A clean and clear message can convey the complete information about the product to consumer. Minimizing the elements during packing the products can boost its positive point which can make the product successful among consumer.
Ethical Packing can be described the company standard. Try to avoid mislead consumers by providing untrue information about the product. Somehow product manufacturer may use different pictures for branding their product to look attractive in the package but in real it is different.
Sense of Original
While packing the product always keep in mind that try to provide safety and reliable packing which can contain safe the product longer. This can also safe to get waste the food item in the packing box. Somehow damage and light material made boxes cannot preserve the food for longer. It may also have a bad impression for the relevant brand.
Natural labels effect very much in the market today. Mostly consumers get attracted to see the labels of the products and it can be very beneficial to boost your brand name in the market. Mostly brands are well-known by their Brand labels today.
Food Safety Priority
In this era, every company is trying to maintain the food safety level on their first priority. Packing should be more real that food should be safe in it to maintain the brand quality at its top. Consumer will never but those food items which has some kind of damage boxes.
This is sure that your packing is your first and most important chance to make statement about your food and beverages. Your chosen label and the material of selected package are clues that what’s inside and does any potential customer bargain on your product for buying or not.
Attractive Design of the Product
Brand attraction is one of the most important elements in 2017. Companies are trying to make their sale high by focusing on the outer look of their product. They believe that the more attraction of their product bring higher sale in the market. So attractive design matters a lot in this era.
Display with Bold Colors
There is no doubt in it that colors can attract human eye very much. It can make your decision to buy the product by their emotions. In different scenarios we have seen that colors are used to differentiate different product type. If somehow you may forget the brand name but surely you can trace that product next time by its bold and attractive color. This thing count in the category “Psychology of color”
Repeat the Product Pattern
Selecting a unique and beautiful pattern may affect to convert your product from ordinary to special. It can be seeming very simple technique but repetition of the theme of a brand sends a strong message that customer will remember this.
Target Emotional Engagement
To attract the attention of the consumer is said to be known as target emotional engagement. Only eye contact matters in packaging. Many other items which get missed from us while we are purchasing something for us. Moreover we just tried to have access to our favorite one item.
Attract with the Letters
In this modern world, almost every designer wants to make some kind of unique letters by their own hands. Mostly designers do this to get the natural effect in their handy work. This is the most convenient option to attract consumer’s attraction to your product.
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